Events

ED SCHOOL

EdSchool: Breaking Into Food Writing

Chocolate cake

Dream of eating for a living? Learn the expert ins and outs of finding great story ideas, developing your voice and vocabulary as a professional foodie and targeting your pitches to the right markets. The class will also cover the ethical duties and responsibilities of restaurant criticism, plus the glamorous highs (free food! minor celebrity status!) and potential lows (weight gain! death threats!) of this challenging but rewarding profession.

Whether you are looking to be the next restaurant critic at The New York Times or simply build your freelance portfolio with food-related clips, “Breaking Into Food Writing” will offer you usable tools and pointers to get you towards your goal.

Students will be given small amounts of reading and writing to do before the first class.

WHEN: Thursday, April 8, 7-9pm

WHERE: Manhattan Theatre Club, 311 West 43rd Street

COST: $75

RSVP to edschool@ed2010.com is REQUIRED. You’ll get an email back with the PayPal URL.

Breaking Into Food Writing will be taught by award-winning restaurant critic Rose Martelli. Over the past ten years, Rose has written for Men’s Health, The New York Post, The New York Daily News, Chile Pepper Magazine, Time Out New York, Time Out New York Kids, Salon.com, Marie Claire and more. As a senior editor at Redbook, she edited monthly columns on health and wellness. From 2002 to 2005, she was the lead restaurant critic at the Riverfront Times, the alternative weekly paper of St. Louis. In 2004, she was awarded first place for Best Restaurant Criticism by the North American Association of Food Journalists. Since 2006, she has written the “Frugal Foodie” column and food-related cover stories for St. Louis Magazine.

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UPCOMING ED SCHOOL

Back By Popular Demand: Ed’s Intro to Freelancing

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Ed loves working for magazines, but there’s nothing wrong with having a healthy freelance career on the side. Hey, Ed has a ton of friends who freelance full-time, and he’s pretty envious! If you’ve been wanting to start up a freelance career or if you’re thinking of going at it as a full-time gig (but aren’t sure where to start) this is the class for you.

Get the inside scoop on the general state of freelancing— how the recession is impacting the freelancing game and what it means if you’re just starting out. Shivani Vora will touch on generating good ideas, building a network, pitching for a magazine versus online, payment scales, business fundamentals (keeping track of expenses, ideas, etc.) and much more.

WHEN: Monday, May 3 and Tuesday, May 4 from 7-9pm
COST: $150

WHERE: Manhattan Theatre Club
311 West 43rd Street, 8th Floor
NY, NY 10036

To Sign Up: RSVP to edschool@ed2010.com is REQUIRED as space is limited. You’ll get an email back with the PayPal URL.

About the teacher: Shivani Vora is a freelance writer based in New York City. She has contributed to over a dozen publications including the Wall Street Journal, the New York Times, Time, Four Seasons Magazine, the New York Post, Saveur, Forbes.com, Redbook, Woman’s Day, Publishers Weekly, Best Life, Inc. Magazine, Fodor’s, Thestreet.com and Sherman’s Travel. She always had the instinct for exploration, but her passion for scoping out new destinations and rediscovering old ones was further fueled while she was the travel writer at Forbes.com.

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Find out when and where to get your shmoozing on (and drink) here.

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Is Ed Coming to Your City?

We’ve got a few chapters in the works, including Cincinnati, San Jose and *possibly* London. Check back soon for more details!